Market Research Manager CV Example


The position calls for supervising a team of market research analysts in performing regular phone, field or online research on prospective and existing markets, whether local, regional, or international areas to evaluate potential sales of a product or service.  The market research manager can also authorize in-house or 3rd party research firms to conduct intelligence work on competitor product and service features, prices, sale performances and distribution methods as well as market perception on advertising campaigns.  Information results to marketing head for disposition.

Marketing Director CV Example

Linda R. Kellers

Steingasse, Salzburg, Austria

Phone:  0650-543-8594

kellers39@ycmail.com

Objective

I am writing this to express my interest in working with your marketing research team.  My more than 10 years in the airline industry in the research department has hones my skills to better gauge market pulse that would better assist management decision makers arrive at the best marketing directions.

Career Experience/Job History

2000 – Present:  Marketing Research Manager, British Airways

  • Supervise and mentor market research analysts
  • Plan and implement in house resources in conducting surveys and field research on market demographics and psychographics in the airline markets
  • Perform inflight or ground surveys and questionnaires as well as online research to gather market perception of the airline services across it various classes of services.
  • Work with customers in brainstorming circles to get their comments and feedback on airline services.
  • Present research findings for to key management and stakeholders for their disposition.

Education

2005 – Present :  various in-house trainings, seminars and conference on market research solutions including online research techniques.

2003 – 2006:  Master in Business Administration, Trinity College, Oxford

1996 – 2000:  Bachelor of Science in Statistics, Trinity College, Oxford

Professional reference will be supplied upon request.

Category: Research CV's

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